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The race is Kerry’s to lose

by Goldy — Monday, 10/4/04, 10:40 am

Yet another major poll has come out showing Bush’s late summer lead in the polls to have been illusory, this time from Zogby International, which reports Bush 46%, Kerry 45%. Of course, the Zogby polls have been much more consistent than most of the others, never showing Bush with a lead outside the margin error.

And while you’re skimming the Zogby site, I strongly recommend you read the pre-debate column from John Zogby, in which he reaffirms his predictions from last May that Kerry would win in November: “The Race Is Still Kerry’s To Lose]”.

Zogby argues that Bush’s negatives amongst undecided voters are simply too high:

From there we see a startling statistic: only 16% to 20% of undecided voters feel that the President deserves to be re-elected. Forty-percent of this relatively small group feel that it is time for someone new.

To win, Kerry needs to give undecided voters a reason to vote for him. And last Thursday’s debate was an important step.

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